US OPEN LOGO & GRAPHICS

This project was created as an exploration of branding within the world of professional tennis—combining my love for the sport with my passion for design. I developed a custom-lettered logo concept for the 2023 US Open, focusing on a bold blue and green color palette that reflects both energy and tradition within the game.

Alongside the logo, I created a series of supporting graphics, including an athlete feature card highlighting Coco Gauff and a social media scrolling post designed to engage viewers in a fast-paced digital environment. Each piece was created with consideration for how major sporting events build visual identity across multiple platforms.

This project allowed me to step into the role of a designer within a space I deeply admire. As someone who played tennis in high school and at the collegiate club level, this work reflects both a personal connection and a professional aspiration to one day contribute design or photography to the US Open.